After signing up, you land on the store-creation form. This page walks through every field and what you can change later.
What you'll choose
1. Store name
Pick a name that reflects your business. This is what shows in the storefront header, in customer emails, and on the order receipt. Examples:
"متجر الأناقة"
"TechShop DZ"
"Boutique Sara"
You can rename your store later from Dashboard → Settings.
2. Store URL (slug)
This becomes your free DZBuild subdomain. Your storefront will be reachable at:
https://{your-slug}.dzbuild.app
For example, if you pick the slug boutique-sara, your storefront lives at https://boutique-sara.dzbuild.app.
Rule | Why |
Lowercase letters, numbers, and | URL-safe and search-engine friendly |
3 to 30 characters | Short and memorable — a 31-character slug is rejected |
Must start and end with a letter or digit | A leading or trailing |
No spaces, underscores, or non-ASCII letters | URLs only support ASCII |
These names are reserved and cannot be used as a slug: www, admin, api, app, mail, smtp, ftp, cdn, static, assets, dashboard, login, register, auth, account, help, support, blog, news, docs, developer.
⚠️ Warning
Your slug cannot be changed after the store is created. Pick something you'll be happy with for the long term. If you later want to use your own domain like mybrand.com, see Custom domain — that's a completely separate setup from your slug.
3. Store type — physical or digital
This is the most consequential choice on the form, and it is the one merchants overlook.
Physical products — the normal Algerian COD store. Your store is created on the Showcase theme (it appears in the picker as "Started V2"), and the dashboard shows the full shipping stack: Shipping rates and Link couriers.
Digital products — downloads, licences, services. Your store is created on the Digital theme.
The sidebar follows the theme: a store on the Digital theme loses the shipping and link-couriers menus and gains the digital group — /dashboard/digital/orders, /dashboard/digital/payment, /dashboard/digital/storage and /dashboard/digital/checkout-fields. Because that swap keys off the theme, switching a digital store away from the Digital theme later also removes those menu items.
4. Default language
Pick the language your storefront renders in: Arabic or French. These are the only two options; DZBuild has no English storefront or dashboard locale. You can change it later from Dashboard → Customize.
By default this is not a preference your customers can override: there is no language switcher on the storefront. A customer-facing selector — with browser-language detection and a cookie-persisted choice — requires activating the Multi-Language Store add-on, which needs the Unlimited plan or higher.
That is the whole form: name, slug, store type, language. There is no description field and no currency field on it. The store description is edited afterwards from Dashboard → Settings, and DZD is the platform-wide currency, not a setting.
What you get out of the box
Your store is live immediately at {your-slug}.dzbuild.app with:
Your starting theme applied — Showcase ("Started V2") for a physical store, Digital for a digital one. Six other themes are available from Dashboard → Themes, most of them plan-gated: Starter, Brico and Digital are free, Showcase needs Pro, Prestige and Bloom need Unlimited, Promobi needs Enterprise. Digital is reserved for digital-product stores — the dashboard warns that it does not support physical products with delivery, and switching to it turns your store into a digital store.
A 3-day Pro trial: every feature of the Pro plan, no card required. A first store opened after signing up through a DZBuild Free-plan offer link starts on the Free plan instead.
All supported couriers ready to be configured.
Cash on Delivery (COD) enabled by default.
A sample category and a sample T-shirt product with color and size options, so the storefront is not empty. Edit or delete them when you add your own products.
Starting home and stop-desk delivery prices for all 58 wilayas. On a physical store, review them in Dashboard → Shipping rates before you sell.
Store settings
After the store exists, you edit its details on one page: Settings → Store settings in the dashboard sidebar (/dashboard/settings). The top of the page shows your store link, the address buyers use to reach your store.
Section | Fields | What to know |
Store information | Store name, Store description | The name is required: the page refuses to save without it. |
Location | Wilaya, Commune, Address | Couriers of the Yalidine family need the wilaya: their rate sync refuses to run without it, and it is sent as the departure wilaya of your parcels. See Yalidine. |
Contact details | Phone number, WhatsApp, Store email | Shown to buyers on your storefront, see below. |
Search engine optimization (SEO) | Google verification code, Bing verification code | For Google Search Console (paste only the |
Click Save changes at the bottom of the form.
Where buyers see your contact details
A contact line appears only when its field is filled in:
Storefront footer: the Contact us column lists the phone number (tap to call), the store email (opens the buyer's mail app) and the WhatsApp number (opens a chat). On the Brico theme, the home page lists the phone number and store email in its own Contact us section instead; the other pages of the store show this footer.
Mobile drawer: a WhatsApp link and the phone number (tap to call).
Order-confirmation page: your WhatsApp number, as the contact for questions about the order. Leave WhatsApp empty and this page shows no contact at all.
Type the phone and WhatsApp numbers the way you dial them, for example 05XXXXXXXX. The WhatsApp links on your storefront add Algeria's 213 code for you.
Store status card
The Store status card on the same page shows your Current plan and the store's Creation date. On any plan other than Free it also shows the Subscription expiry date with the days left, or an Expired badge once that date has passed.
Where to go next
Connect a custom domain — when you're ready to use your own brand domain
Multiple stores
DZBuild supports multi-store under one account. All stores share the same login and the same dashboard — switch between them from the store picker in the dashboard sidebar. Each store has its own products, customers, orders, theme, addons, plan and custom domain.
The rules for creating another store:
The hard cap is 50 stores per account, and it is almost never what stops you.
The real gate: you can only create a new store once every store you already own is on an active, unexpired paid plan (Pro, Unlimited or Enterprise). One expired store, one store left on Free, or one store still on its 3-day trial (a store counts as paid only after a plan payment for it goes through) blocks creation with "to create an additional store, all your current stores must be on a paid plan".
There is a 5-minute cooldown between creations, and repeated attempts in quick succession are throttled.
After you create a store, you are switched to it automatically and the choice is remembered across devices and sessions — so the very next thing you edit belongs to the new store, not the old one.
The store picker is hidden entirely for single-store merchants who are not currently eligible to create another.
Frequently asked
Q: I picked the wrong slug. Can you change it? A: Slugs aren't editable. Either work with what you have or create a second store with the right slug (subject to the multi-store rules above). The simpler long-term answer is to attach a custom domain — your customers will never see the slug.
Q: What happens after the 3-day Pro trial? A: Nothing is downgraded and nothing is deleted: your store stays on Pro. What changes is that the storefront goes completely offline: every visitor to your subdomain or custom domain sees a "store currently unavailable" page, with no browsing and no buying. Inside the dashboard you can still reach /dashboard, /dashboard/subscribe (and its payment history), /dashboard/settings, /dashboard/account, /dashboard/notifications, /dashboard/affiliate, /dashboard/ai-credits, /dashboard/domains, invoice downloads and logout; every other page redirects you to the subscribe page. Subscribe to Pro, Unlimited or Enterprise and everything comes straight back, with all your data untouched.
Q: Can I delete a store? A: Not yourself — there is no delete button in store settings. Deletion is a support action, and it is a hard delete: the store, its products, its orders and order items, and every uploaded file are removed permanently. Order history is not retained. If you simply want to stop, export your data and stop renewing — an expired store goes offline but keeps all of its data intact.